Lynda - Writing a Marketing Plan with Drew Boyd


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Torrent Hash : 0B5F94AD40DF63B5CF7F66B39B9CB00564CA8CEB
Torrent Added : 1 Year+ in Other - Other
Torrent Size : 247.82 MB


Lynda - Writing a Marketing Plan with Drew Boyd
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Torrent File Content (14 files)


Lynda - Writing a Marketing Plan
    03. Writing Your Marketing Plan
          03_01-Writing the situation analysis.mp4 -
34.54 MB

    04. Using Your Marketing Plan
          04_03-Next steps.mp4 -
30.61 MB

          04_01-Understanding different formats for marketing plans.mp4 -
23.75 MB

          04_02-Leveraging your plan.mp4 -
22.43 MB

    03. Writing Your Marketing Plan
          03_05-Writing the budget and forecast sections.mp4 -
22.22 MB

          03_04-Writing the implementation section.mp4 -
20.23 MB

          03_02-Writing the strategy section.mp4 -
20.13 MB

    02. Prepping for Your Marketing Plan
          02_01-Understanding why a marketing plan is important.mp4 -
18.34 MB

          02_02-Understanding the planning process.mp4 -
17.29 MB

          02_03-Assembling a team.mp4 -
14.28 MB

    03. Writing Your Marketing Plan
          03_03-Writing the tactical section.mp4 -
12.1 MB

    01. Introduction
          01_01-Welcome.mp4 -
8.79 MB

          01_02-Using the exercise files.mp4 -
3.11 MB

    Exercice Files
          Ex_Files_MktgPlan.zip -
186 bytes



Description



Miscellaneous
[size=200]Lynda - Writing a Marketing Plan with Drew Boyd[/size]

Subjects: Business Skills, Marketing, Enterprise Marketing, Small Business Marketing,

36m 34s Beginner Feb 02, 2015 | Uploaded in Feb 6, 2015 Via Webcentara


A solid roadmap makes any marketing effort more successful. This course will help business professionals write and leverage great marketing plans. Learn how to assemble a team to create the plan, analyze an existing market, and break down the plan's components into focused sections. Author Drew Boyd also offers advice on how best to present and leverage the plan throughout an organization.
Topics include:
? Planning for a marketing campaign
? Writing the situation analysis
? Writing the strategic, tactical, and budget sections of the plan
? Leveraging your plan


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